Mastering Adobe Animate 2021

Explore professional techniques and best practices to design vivid animations and interactive content

Author: Joseph Labrecque
Publisher: Packt (February 2021)
ISBN: 9781801074162
Pages: 404

Adobe Animate is platform-agnostic asset creation, motion design, animation, and interactivity software. Complete with step-by-step explanations of essential concepts, practical examples, and hands-on walkthroughs, this book shows you how to use Adobe Animate to create immersive experiences by breaking through creative limitations across every medium.

You will begin by getting up to speed with what you need to know about Adobe Animate quickly. Next, you will learn how to get started with Animate as a creative platform and explore the features introduced in the most recent version of the software. Moving on, you'll consume and produce media assets for multiple platforms through both publish and export workflows. Following this, you’ll delve into advanced rigging techniques and discover how to create more dynamic animation with advanced depth and movement techniques. You’ll also find out how to build projects such as games, virtual reality experiences, and apps for various platforms. The book concludes with an examination of different methods used to extend the software for various needs.

By the end of this book, you'll be able to produce a variety of media assets, motion design materials and animated artifacts, and interactive content pieces - all while targeting a variety of platforms including HTML5 Canvas, WebGL, and mobile devices.

Where to buy?

• Packt
• Amazon

Learn Adobe Animate CC for Multiplatform Animations (2020 Release - Web Edition)

Adobe Certified Associate Exam Preparation

SECOND EDITION

Authors: Joseph Labrecque (with Rob Schwartz)
Publisher: Adobe Press / Peachpit (January 2021)
ISBN-10: 0136915981
ISBN-13: 9780136915980
Pages: ~320 Hours: ~10+

Knowing the industry-standard animation and interactivity tool Adobe Animate CC can help you get a foothold in the exciting web design and mobile app-development world. This study guide uses video integrated with text to help you gain real-world skills that will get you started in your career designing and building multiplatform animations using Adobe Animate CC and lays the foundation for taking the Adobe Certified Associate certification exam in that field. A mix of 7 project-based lessons, 10 hours of practical videos, and interactive quizzes prepares you for an entry-level position in a competitive job market.

Where to buy?

• Being used by career and technical education centers to provide a multimedia course for K-12 in early 2021. Combining this web edition content and videos with projects, exams and other materials.

The JavaScript Workshop

A New, Interactive Approach to Learning JavaScript

Authors: Joseph Labrecque, Jahred Love, Daniel Rosenbaum, Nick Turner, Gaurav Mehla, Alonzo L. Hosford, Florian Sloot, and Philip Kirkbride
Publisher: Packt (November 2019)
ISBN-13: 9781838641917
Pages: 810

Built by a team of experts to help you unlock your next promotion, reboot your career, or kick off your latest side project.

You already know you want to learn JavaScript, and a smarter way to learn JavaScript is to learn by doing. The JavaScript Workshop focuses on building up your practical skills so that you can develop cutting-edge applications for web, mobile and desktop users. Alongside knowledge of HTML and CSS, JavaScript is a key skill for those looking to enter professional web development. You'll learn from real examples that lead to real results.

Where to buy?

• Packt
• Amazon

Learn Adobe Animate CC for Multiplatform Animations

Adobe Certified Associate Exam Preparation

SECOND EDITION

Authors: Joseph Labrecque (with Rob Schwartz)
Publisher: Adobe Press / Peachpit (June 2018)
ISBN-10: 0134892666
ISBN-13: 978-0134892665
Pages: 320 Hours: 10+

Knowing the industry-standard animation and interactivity tool Adobe Animate CC can help you get a foothold in the exciting web design and mobile app-development world. This study guide uses video integrated with text to help you gain real-world skills that will get you started in your career designing and building multiplatform animations using Adobe Animate CC and lays the foundation for taking the Adobe Certified Associate certification exam in that field. A mix of 7 project-based lessons, 10 hours of practical videos, and interactive quizzes prepares you for an entry-level position in a competitive job market.

Where to buy?

• Adobe Press
• Peachpit
• Amazon

Beginning Adobe Animate CC

Learn to efficiently create and deploy animated and interactive content

Authors: Tom Green, Joseph Labrecque
Publisher: Apress (April 2017)
ISBN-10: 1484223756
ISBN-13: 978-1484223758
Pages: XXVI, 596

Written with both the new designer and seasoned professional audience in mind, showing where Adobe Animate CC fits into your everyday workflow.

Through the use of solid and practical exercises, you will soon master the fundamentals of Adobe Animate CC. Using a series of carefully developed tutorials, Beginning Adobe Animate CC will lead you from basic Animate CC techniques to the point where you can create animations, interactive projects and anything else using a variety techniques.

Beginning Adobe Animate CC focuses on the core skill set needed to master Animate CC and while you are at it you will guided to the mastery of the fundamentals.

Where to buy?

• Apress
• Amazon

Learn Adobe Animate CC for Interactive Media

Adobe Certified Associate Exam Preparation

Author: Joseph Labrecque (with Rob Schwartz)
Publisher: Adobe Press / Peachpit (March 2016)
ISBN-10: 0-13-439781-9
ISBN-13: 978-0-13-439781-8
Pages: 256 Hours: 6h

This study guide uses text integrated with video to help you gain real-world skills that will get you started in your career in web graphics, animation, or interactive media, and lays the foundation for taking the Adobe Animate ACA exam. A mix of project-based lessons, practical videos, and regular assessments throughout prepares you for an entry-level position in a competitive job market.

Adobe conducted research to identify the foundational skills students need to effectively communicate using digital media tools. Based on feedback from educators, design professionals, businesses, and educational institutions around the world, the objectives cover entry-level skill expectations for each topic. The ACA exams have proved to be highly successful; Adobe reports that the total number of exams taken worldwide has reached one million since 2008.

To create this new product, Peachpit and Adobe Press have joined forces with team of outstanding instructors who have a great track record getting students certified: Rob Schwartz and his colleagues at BrainBuffet.com.

Where to buy?

• Adobe Press
• Peachpit
• Amazon

Learning Adobe Edge Animate

Create engaging motion and rich interactivity with Adobe Edge Animate

Author: Joseph Labrecque
Publisher: Packt Publishing (October 2012)
ISBN-10: 1-8496-9242-4
ISBN-13: 978-1-84969-242-7
Pages: 368

Learning Adobe Edge Animate will detail how to use this professional authoring software to create highly engaging content which targets HTML5, CSS, and JavaScript. Content created in Adobe Edge Animate does not rely on a plugin – so it can be run within any standard browser– even on mobile.

With the advent of HTML5 and CSS3, web designers can now create sophisticated animations without the need of additional plugins such as Flash Player. However, there hasn't been an easy way for creating animations with web standards until now. This book enables even those with little knowledge of HTML or programming web content to freely create a variety of rich compositions involving motion and interactivity.

Where to buy?

• Packt Publishing
• Amazon.com
• Barnes & Noble

Adobe Edge Quickstart Guide

Quickly produce engaging motion and rich interactivity with Adobe Edge Preview 4 and above

Author: Joseph Labrecque
Publisher: Packt Publishing (March 2012)
ISBN-10: 1-8496-9330-7
ISBN-13: 978-1-84969-330-1
Pages: 136

A comprehensive quickstart guide for creating engaging content with Adobe Edge. This book enables even those with little knowledge of HTML or programming web content to freely create a variety of rich compositions involving motion and interactivity. Detailed within is everything you need to know to get up to speed with the Adobe Edge Preview.

Where to buy?

• Packt Publishing
• Amazon.com
• Barnes & Noble

What's New in Adobe AIR 3

Quickstart Guide for Desktop and Mobile Development

Author: Joseph Labrecque
Publisher: O'Reilly Media (December, 2011)
ISBN-10: 1-4493-1107-5
ISBN-13: 978-1-4493-1107-0
Pages: 104

This book will detail the various enhancements, new functionalities, and general improvements available in this new version of Adobe AIR. Each item is explained in detail and when possible, a series of screen captures and a full code examples will be provided, enabling you to both grasp the new feature in a visual way, and integrate the feature into your own code quickly, based upon example.

Where to buy?

• O'Reilly Media
• Amazon.com
• Barnes & Noble

What's New in Flash Player 11

Quickstart Guide for Browser-Based Experiences

Author: Joseph Labrecque
Publisher: O'Reilly Media (December, 2011)
ISBN-10: 1-4493-1109-1
ISBN-13: 978-1-4493-1109-4
Pages: 78

This book will detail the various enhancements, new functionalities, and general improvements available in this new version of Adobe Flash Player. Each item is explained in detail and when possible, a series of screen captures and a full code examples will be provided, enabling you to both grasp the new feature in a visual way, and integrate the feature into your own code quickly, based upon example.

Where to buy?

• O'Reilly Media
• Amazon.com
• Barnes & Noble

Flash Development for Android Cookbook

Over 90 recipes to build exciting Android applications with Flash, Flex, and AIR

Author: Joseph Labrecque
Publisher: Packt Publishing (June, 2011)
ISBN-10: 1849691428
ISBN-13: 978-1849691420
Pages: 372

The Flash Development for Android Cookbook enables Flash developers to branch out into Android mobile applications through a set of essential, easily demonstrable recipes. It takes you through the entire development workflow: from setting up a local development environment, to developing and testing your application, to compiling for distribution to the ever-growing Android Market.

Where to buy?

• Packt Publishing
• Amazon.com
• Barnes & Noble

Celebrating America's Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?

Proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference

Absinthe: an Exploration of the Role of Mythology and Ritual in Market Revival

Chapter Authors: Lauren I. Labrecque, Garret M. Warr, Joseph Labrecque
Publisher: Springer International Publishing (April, 2016)
ISBN-13: 978-3-319-26646-6
Pages: 325-328

This book contains the full proceedings of the 2015 Academy of Marketing Science Annual Conference held in Denver, Colorado. Marketing has become ubiquitous: it doesn’t matter who you are, where you are or what you are doing, you cannot escape it. In these times of instantaneous news, information and entertainment, everyone is exposed to messages from the moment they awake until the minute they drift off to sleep. America spends the most money in the world on advertising and other marketing communication. So, it could be said that marketing is America’s pastime, as much so as the classics: baseball, hot dogs, and apple pie. Under the theme of “ Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing”, this volume discusses all of the good things that marketing can do. Showcasing research from academics, scholars and practitioners from around the world, this volume provides insight and strategies that will help marketers move forward and focus on the positive that marketing can provide to consumers, stakeholders and society.

Absinthe, a once wildly popular spirit, was banned at the turn of the twentieth century as a consequence of its purported hallucinogenic effects. Now after nearly a century-long prohibition, recent de-restrictions in Europe and the Americas have allowed the opalescent green drink, nicknamed “the Green Fairy,” to return to the marketplace. This research uses netnography and content analysis as tools to help understand the historic marketability and consumption of this product and to reveal current consumption behaviors.

Where to acquire?

• Springer

Adobe Animate Classroom in a Book (2021 release)

Author: Russell Chun
Web Edition Voiceover: Joseph Labrecque
Publisher: Adobe Press (release forthcoming)
ISBN-10: TBA
ISBN-13: TBA
Pages: TBA

[description forthcoming]

Adobe Animate Classroom in a Book (2020 release)

Author: Russell Chun
Web Edition Voiceover: Joseph Labrecque
Publisher: Adobe Press (March 2020)
ISBN-10: 0136449336
ISBN-13: 978-0136449331
Pages: 496

Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Animate choose Adobe Animate Classroom in a Book (2020 release) from Adobe Press. The 11 project-based step-by-step lessons in this book show users the key techniques for working in Animate. Adobe Animate provides more expressive tools, powerful controls for animation, and robust support for playback across a wide variety of platforms. Create interactive virtual reality immersive environments with VR 360 and VR Panorama documents. Gain advanced control over character animations with layer parenting and AI-driven lip syncing. Learn to create dynamic strokes with the new fluid brush, and work smarter with the revamped Timeline, Tools palette and Properties inspector. Support for SVG, WebGL, HTML5, animated GIFs, and HD video, and seamless collaboration with other designers and with other Adobe applications through Creative Cloud libraries make Adobe Animate the ideal development environment for creative animation and multimedia.

Adobe Animate CC Classroom in a Book (2019 release)

Author: Russell Chun
Web Edition Voiceover: Joseph Labrecque
Publisher: Adobe Press (January, 2019)
ISBN-10: 0135298881
ISBN-13: 978-0135298886
Pages: 464

Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Animate choose Adobe Animate CC Classroom in a Book (2019 release) from Adobe Press. The 11 project-based step-by-step lessons in this book show users the key techniques for working in Animate.

Adobe Animate CC Classroom in a Book (2018 release)

Author: Russell Chun
Web Edition Voiceover: Joseph Labrecque
Publisher: Adobe Press (January, 2018)
ISBN-10: 0134852532
ISBN-13: 978-0134852539
Pages: 480

Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Animate choose Adobe Animate CC Classroom in a Book (2018 release) from Adobe Press. The 12 project-based step-by-step lessons in this book show users the key techniques for working in Animate.

Adobe Animate CC Classroom in a Book (2017 release)

Author: Russell Chun
Web Edition Voiceover: Joseph Labrecque
Publisher: Adobe Press (December, 2016)
ISBN-10: 0134665236
ISBN-13: 978-0134665238
Pages: 432

Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Animate choose Adobe Animate CC Classroom in a Book (2017 release) from Adobe Press. The 10 project-based lessons in this book show users step-by-step the key techniques for working in Animate.

Adobe Flash Professional CC Classroom in a Book (2014 release)

Author: Russell Chun
Publisher: Adobe Press (August, 2014)
ISBN-10: 0-13-392710-5
ISBN-13: 978-0-13-392710-8
Pages: 384

Adobe Flash Professional CC Classroom in a Book contains 10 lessons that cover the basics, providing countless tips and techniques to help you become more productive with the program. You can follow the book from start to finish or choose only those lessons that interest you.

Adobe Edge Animate: Classroom in a Book

Author: Russell Chun
Publisher: Adobe Press (~October, 2012)
ISBN-10: 032184260X
ISBN-13: 978-0321842602
Pages: 288

Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Edge Animate choose Adobe Edge Animate Classroom in a Book from the Adobe Creative Team. The 7 project-based lessons in this book show readers step-by-step the key techniques for working in Edge Animate and how to create Web-Standards compliant graphics with animation and interactivity using this new HTML5 authoring tool from Adobe.

The Game Jam Survival Guide

Author: Christer Kaitila
Publisher: Packt Publishing (April, 2012)
ISBN-10: 1849692505
ISBN-13: 978-1849692502
Pages: 114

Enthusiastic and light-hearted, glimpse the excitement and frantic creativity of game jams. Motivating, encouraging and infectious, it is sure to help you reach the finish line. Follow this handbook from brainstorming an idea, over bitter obstacles and on to the sweet finish line: a complete, playable, fun game.